Rock Racing

I had heard of the guys at Rock Racing, sponsored by high-end jeans label Rock and Republic and their philandering CEO (but he's a huge cycling fan, so he can't be all bad) from Lando and Ian after Joe Martin - it's a team made up of the biggest badasses in the domestic US arena. Since they are sponsored by a flashy clothing company, they have new kits for almost every race: on St. Patrick's Day, they were green; on Valentine's Day, red; you get the idea. And since they want to bolster this totally awesome image, they have the coolest team car around. Whereas Toyota-United rides around in a Prius, the dudes from Rock Racing drive an Escalade.

And not just any Escalade. A pimped-out Escalade.

Last year, they weren't such a big deal - a team of crit specialists who race pretty well but are not a very good stage race team. But now their new director is Frankie Andreu, so they'll probably be a much bigger deal this year. I'm excited, these guys seem really cool.